"Atmosphere as a publishing platform for multimedia-rich 3D content
Quick Summary for those of you who like to cut to the chase:
Adobe Atmosphere lets you import your 3D models from Max or Maya, enhance them with lighting, physics, and interactivity and then deliver them as interactive 3D over the web, or in the ubiquitous PDF format (yes - interactive 3D in a PDF!)."
Check out the review at creative-3d.net, There several sites on the right hand of the page, that show this new idea off.
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